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SheaMoisture Strength + Color Care Treatment Masque with Purple Rice Water

Color treating can leave hair looking dull and feeling straw like. Purple Rice Water Strength + Color Care Deep Conditioner Hair Mask infuses brittle strands with intense hydration to restore health and strength. Once forbidden Purple Rice Water, Wild Orchid and Sweet Violet Extract are blended with Shea Moisture's certified organic fair trade shea butter and other natural ingredients in this nutritive formula that deep conditions and envelopes hair with replenishing moisture. This hydrating hair mask for color treated hair helps brighten hair while diminishing warm, brassy undertones to preserve radiant color, leaving strands looking their brilliant best. Try the entire Purple Rice Water collection which includes 5 products: Shampoo, Conditioner, Masque, Primer & Styler and Oil Serum! This natural hair mask contains No Parabens, No Phthalates, No Petrolatum, No Mineral Oil, No Animal Testing. KEY INGREDIENTS: Purple Rice Water, Wild Orchid Extract and Sweet Violet Extract. DIRECTIONS: Apply generously to clean, wet hair. Comb thoroughly from roots to ends for even distribution. Focus from mid-shaft and ends. Leave in for 5 minutes. Rinse thoroughly. Style as usual. OUR STORY: Sofi Tucker started selling Shea Nuts at the village market in Bonthe, Sierra Leone in 1912. By age 19, the widowed mother of four was selling Shea Butter, African Black Soap and her homemade hair and skin preparations all over the countryside. Sofi Tucker was our Grandmother and SheaMoisture is her legacy. With this purchase you help empower disadvantaged women to realize a brighter, healthier future.