100% natural origin. 70% organic. Work it! Full! Flared! Fit! 24 hr wear! Lash traction brush. With ProFit blend. Life-Proof Formula: 10K proof; gym proof; sweat proof; water resistant. New! Natural origin work it! How green is your makeup? 100% of the ingredients are of a natural origin. 70% of the ingredients are organic. 1st Ever Work it! Full! Flared! Fit! Mascara: Revolutionary do-it-all mascara guaranteed to last through your toughest workout leaving your lashes looking full, long, flared and dramatic - hour after hour! Life-Proof Formula: Rigorously tested to withstand your most athletic activities. 10K proof; gym proof; sweat proof; water resistant. 100% Natural ProFit Blend: Maximum performance formula features a special blend of ingredients that work at the core of lashes to volumize & lengthen. Triple Strength Wax Blend: delivers maximum strength adherence for extreme wear. Kale, Carrot & Quinoa Protein Blend: volume building blend boosts hydration to improve hair elasticity & strengthen lashes for healthy-looking, voluminous results. High-performance formula delivers 24 hour wear! 100% Recyclable Lash Traction Brush: Unique brush grips every lash for full, long, flared-looking lashes instantly & all day. Traditional Mascara: Synthetic Solvents - can cause dry, brittle lashes. Synthetic Polymers - can cause lash clumping & build-up on brush. Synthetic Preservatives - used to preserve and extend mascara shelf life. Synthetic Fibers - used to volumize and can cause eye irritation. Synthetic color pigments. Petroleum by Products - can cause irritation. 100% Natural Mascara: 100% Free of Synthetic Solvents - coats lashes without breakage & drying. Organic Orange Water - extracted from orange fruits to hydrate and moisturize. Organic Aloe and Cucumber Extracts - calming, soothing and moisturizing. 100% Natural Biopolymers - derived from nature to provide clump-free lashes. 100% Natural Preservatives - natural system that reduces the risk of irritation. 100% Natural Rice Protein & Organic: tapioca starch - naturally boosts volume; organic beeswax - provides buildable formula. 100% natural color pigments. 100% free of petroleum by products, parabens, GMO's & synthetic fragrances. For information in the USA 1-800-227-0333. www.PhysiciansFormula.com. EcoBlend featuring OrganiSoy & Eco-Olive. 100% free of harsh chemicals. 100% free of synthetic preservatives. 100% free of parabens. 100% free of gluten. 100% free of GMO's (genetically modified organisms). 100% free of synthetic colors. 100% free of synthetic fragrances. 100% cruelty free. Hypoallergenic. Gluten free. Ophthalmologist approved. Safe for sensitive eyes & contact lens wearers. Volume. Length Lift. Tough enough for any work out!