Pete's snack experts approved. One day Pete and his crew were brainstorming over a snack that would be the ultimate in crunch and cheesiness. They were throwin' down some high-tech terms to describe the supreme quality it would have to meet like BTC and ALOC. That's snack expert talk for Big Time Crunch and a lot of cheese. Getting the perfect BTC and ALOC takes years of work, but the crew was up for the challenge. They tasted and tweaked until their fingers were orange to the bone. In the end, though, it was all worth it. The crew created this ultimate crunchy, cheesy snacks, and for his amazing efforts they named it after Pete. Pete's Big Time Crunch. Serving suggestions Pete and Re-Pete. Product of USA.